# Kredo — Full Product Overview

> Travel creators build direct partnerships with tour operators and launch their own bookable storefront — one link for Instagram, TikTok, and YouTube.

## What Is Kredo?

Kredo is a platform where travel creators (influencers, bloggers, content creators) manage direct partnerships with tour operators, guides, and property owners — and turn those partnerships into a bookable travel storefront.

Instead of earning 4-8% through OTA affiliate programs like Viator or GetYourGuide, creators negotiate their own commission rates (typically 10-20%) and offer bookable products directly through their own branded page.

Kredo is operated by Kredo B.V., based in the Netherlands.

## Who Is Kredo For?

**Travel creators** who:
- Already recommend operators they trust and want to earn more from those recommendations
- Are tired of 4% commissions from generic affiliate programs
- Want to own the customer relationship instead of sending followers to OTA platforms
- Need one link-in-bio that works across Instagram, TikTok, YouTube, and their blog

**Tourism entrepreneurs** (tour operators, activity providers, property owners) who:
- Want to work directly with trusted creators instead of paying 20-30% to OTAs
- Are looking for higher-converting marketing partnerships
- Want to receive direct payments from bookings

## The Problem Kredo Solves

Travel creators face three key problems:

1. **Low OTA commissions**: Viator and GetYourGuide pay creators 4-8%. The operator is paying the OTA 20-30%. The creator drove the booking but captures a fraction of the value.

2. **Scattered partnerships**: Conversations with operators happen across DMs, email threads, and spreadsheets. There's no centralized way to track who's confirmed, what commission rates were agreed, or which deals are still pending.

3. **Generic link-in-bio tools**: Tools like Linktree organize links but don't help build partnerships or handle bookings. Creators are just organizing links to other people's platforms.

## How Kredo Works

### Step 1: Add your partners
Import operators you already work with or want to approach. Track every conversation, negotiation, and deal status in the partnership pipeline.

### Step 2: Negotiate your terms
You set the commission. Direct partnerships typically pay 10-20% — not the 4% you get from affiliate networks.

### Step 3: Go live on your storefront
When a deal is ready, it becomes a bookable product on your Kredo storefront. Your audience books directly through you. One link that works across Instagram, TikTok, and YouTube.

## Features

### Partnership Pipeline
See every operator relationship at a glance. Who's confirmed, who's pending, who needs follow-up.

### Deal Tracking
Log commission rates, contract terms, and conversation history. No more digging through DMs.

### Your Branded Storefront
A bookable page that showcases your curated partners. Your name, your recommendations, your commissions. Your storefront becomes your link-in-bio for travel.

### Built-in Booking
Your audience books and pays through your storefront. No redirects to OTAs. You stay in control. Payments go directly to the operator via Stripe.

### Cross-Platform Ready
One link for Instagram, TikTok, YouTube, and your blog. Update your storefront once, it's live everywhere.

## Kredo vs Generic Affiliate Programs

| | Generic Affiliate Programs | Kredo |
|---|---|---|
| Commission | 4-8%, take it or leave it | 5-10%+, negotiated by you |
| Relationship | You're one of thousands of affiliates | Direct relationship with operators |
| Storefront | Cookie-cutter links to OTA pages | Your own branded storefront |
| Partnership tools | No help building partnerships | CRM to manage every deal |
| Customer relationship | They own the customer relationship | You own the customer relationship |

**The bottom line**: A EUR 500 booking through Viator pays you EUR 20. The same booking through your Kredo storefront? EUR 25-50. Same audience. Same recommendation. 3-5x the earnings.

## Earnings Model

When someone books through your storefront:

1. The customer pays the listed price (no markup)
2. The operator receives their share minus your commission
3. You receive your negotiated commission (typically 10-20%)
4. Kredo takes a 6% platform fee

### Example Booking
- Multi-day tour: EUR 800
- Your commission rate: 15%
- Your earnings: EUR 120
- With a traditional affiliate program at 4%: EUR 32

Payouts are automated through Stripe.

## Available Product Types

- **Tours** — day trips, multi-day tours, guided experiences
- **Activities** — excursions, workshops, outdoor adventures
- **Accommodations** — hotels, guesthouses, villas, unique stays
- **Itineraries** — multi-day travel packages with day-by-day planning

If an operator can accept a booking, it can go on your storefront.

## Frequently Asked Questions

### Do I need existing partnerships to start?
No. You can use Kredo to organize outreach to operators you want to work with. The CRM helps you track conversations as you build relationships from scratch.

### What if operators don't want to work directly with creators?
Many do — they're paying 20-30% to OTAs already. A direct partnership with a trusted creator often costs them less and converts better. Kredo gives you the tools to make a professional pitch.

### How is this different from Linktree or Beacons?
Those tools organize links. Kredo helps you build the partnerships behind the links — and handles booking so you don't need to send people to Viator or GetYourGuide.

### What types of travel products can I offer?
Tours, activities, accommodations, transportation — anything you can negotiate with an operator. If they can accept a booking, it can go on your storefront.

### How do I get paid?
Payouts are automated through Stripe. You'll need to connect your account when you're ready to go live with bookings.

## Getting Started

- **Free to join** — no subscription fees, no credit card required
- Revenue model: Kredo takes a 6% platform fee on bookings only
- Sign up at [kredo.dev/register](https://kredo.dev/register)
- Start managing partnerships immediately

## Availability

Kredo is available in 41 countries: Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hong Kong, Hungary, Ireland, Italy, Japan, Latvia, Lithuania, Luxembourg, Malta, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Romania, Singapore, Slovakia, Slovenia, Spain, Sweden, Switzerland, Thailand, United Kingdom, and United States.

## Links

- Homepage: https://kredo.dev
- How It Works: https://kredo.dev/how-it-works
- Blog: https://kredo.dev/blog
- Register: https://kredo.dev/register
- Short LLM overview: https://kredo.dev/llms.txt